Although Haidilao and Xiabuxiabu have different positionings, they are both successful hot pot companies. Haidilao's service is so popular that many companies are eager to learn from it; Xiabu Xiabu has made hot pot a fast food, which is also favored by customers. This book makes a detailed comparison of Haidilao and Xiabuxiabu from many aspects such as strategic choices, corporate positioning, and operating methods. It can not only provide managers of catering companies with a reference, but also help managers in other industries deeply understand how to build their own operating systems around strategic positioning, rather than blindly copying the practices of other companies. This book is a reprint. The previous edition was released in good condition. The revised edition adds a summary of the lessons learned and the reasons for failure of two companies that closed stores due to blind expansion.
