Showbiz: One Song, Toward the Clouds, and the Whole Internet Grabs Its Bucket and Runs

Su Chen transmigrates to a parallel world and awakens the Popularity Singing God System. Having had his fill of exploitation by the powerful in his previous life, all he wants this time is freedom and the nomadic lifestyle he has always dreamed of. Seeing that his bank balance is nearly empty, Su Chen decides to livestream his singing to earn travel money. "Toward the clouds, beyond the mountains, across the sea, which way should the real me go?" Everyone is captivated by Su Chen's soothing, crystal-clear voice, unaware that a wave of people quitting their jobs and hitting the road is quietly sweeping across the internet. "After hearing 'Toward the Clouds,' I'm grabbing my bucket and heading to Erhai to drink coffee." "I want to have one romantic moment in Dali while I'm still young." "Follow your heart, above the clouds. Grab a bucket and run off to Yunnan." Songs like "Free as the Wind," "Blue Lotus," "Anhe Bridge," and "Wheat Waves in the Wind" take the internet by storm, and Su Chen keeps acquiring new labels. A laid-back, healing singer; leader of the Grab-a-Bucket-and-Run group; travel promoter; city ambassador; National Geographic image ambassador; president of the Consumer Association. As Su Chen's popularity keeps rising, tourism bureaus everywhere see the current boom and smile. Only the bosses across every industry look at the ever-shrinking number of corporate drones at their desks, with millions of curses racing through their minds.