Color Creative Design

This book combines the principles of color science in art schools, design application course teaching plans, first-hand materials created by students, and the latest cases of color design at home and abroad. In view of the teaching characteristics of color design, it starts from mastering basic theory → mastering color matching rules and techniques (multi-color color matching practice) → understanding the symbolic meaning of color (understanding the psychological impact of color) → understanding relevant color form rules → improving color aesthetic ability → learning and understanding of color applications in design and life, emphasizing the horizontal and vertical connection of each knowledge point. While understanding the principles of color composition, we can improve the aesthetic ability of color and cultivate students' creative way of thinking about visual art forms.