Introduction: Through in-depth understanding of some successful companies, the author points out the power of corporate culture shaping for all companies. Corporate culture shaping may not completely solve the operational problems of the organization, but it brings a feasible method to the organization to understand the extent to which the company can achieve and what kind of organization it can create. Most of the material in this book comes from the companies where the author has worked. It was the interactions with these companies and their chairman, general manager, and employees that really led to the birth of this book. What is gratifying is that more and more companies in China are paying attention to the construction of corporate culture, thus creating one miracle after another.
Reader comments
I was very inspired by the corporate culture shaping mentioned in this book. The cases in the book are all real, allowing me to better understand the operation and development of enterprises. I especially liked the part about the power of corporate culture in the book, which made me understand how much impact corporate culture has on employees.
I was very inspired by the corporate culture shaping mentioned in this book. The cases in the book are all real, allowing me to better understand the operation and development of enterprises. I especially liked the part about the power of corporate culture in the book, which made me understand how much impact corporate culture has on employees.