Everyone**********

Nowadays, self-media is becoming more and more popular. As the saying goes, if you stand on the wind, the pigs will take off. But you must be able to write copy. This is a practical guide to copywriting. The author introduces the core elements and techniques of screen-splitting copywriting in a concise and easy-to-understand manner. The book contains a variety of eye-catching and resonant copywriting cases and practical experiences to help readers improve their copywriting abilities and creative thinking. This book is an invaluable reference for those working in advertising, marketing, and content creation.

Analyzing the data of articles with 100,000 views on WeChat public accounts in the past, it is not difficult to find that every time a hot topic occurs, there will be a public account that publishes an article. It only briefly reviews the entire event, that is, recounting the hot event from beginning to end in your own words. As a result, it quickly became popular, and some even reached 1 million views. It can be seen that this routine only requires you to present the event to everyone at the fastest speed in the shortest time.

In the era of developed Internet, we are often required to edit copywriting, but more often than not, the copywriting we rack our brains to write is not attractive enough. This book teaches us writing skills and how to write a more attractive copy. At the same time, the book also recommends some topic selection methods. For example, the book recommends an app called "Jiji", which allows users to quickly view current hot topics. There are also some very practical websites, such as the new list and the hot list. It is a very practical book without being too esoteric. It uses easy-to-understand language to tell us about the techniques and methods of writing copywriting. It is a book worth recommending.

In this era of rapidly developing technology, short videos have become an important way for each of us to spend time. When we often send out a short video, what kind of copy should be used to express our current mood has become a major question. So here the author has collected popular copy, as well as the author's many years of writing experience, how to write and how to write a copy that can make people crazy and a good copy that will swipe the screen. After reading it, we can also become advanced copywriters.

I have benefited a lot from this article. The author summarizes a series of rules and uses various examples to provide evidence to teach us how to write. The examples are very appropriate, highly acceptable, and highly practical. I believe that after absorbing the author's essence, I can earn over 10,000 yuan a month through writing! [Laughs][laughs]

The main purpose of this book is to be practical, especially for novice writers, who must have a master to guide them through. We ordinary people are craftsmen from the beginning when we write. We have patterns to follow and routines to use. If we learn from the experiences of successful people, we will avoid detours.

This book is so friendly to new mothers! I particularly like the part about titles and topic selection in the book. The methods and techniques given are very practical. Moreover, the author also shared a lot of his own personal experiences, which I found very inspiring! Just like what is said in the book, "There is no such thing as a wasted journey in life, every step counts." We must continue to learn in order to become a better version of ourselves. Recommended to all friends who need to write copywriting!

Very practical, highly recommended reading

Compared with the popular Xiaohongshu book, the author's writing in this one is more average, after all, this is a previous work.

I learned a lot, especially several methods of writing golden sentences, which are indeed very useful.

I have read the author's 2 books. There is a lot of useful information. Study it carefully and apply it in practice. Thanks! Thanks to the author!