From Scratch************

At the beginning, I would like to dissuade everyone from being too hot-headed and thinking about opening a store. First, think calmly about whether you really need to open a store. After all, it is a business that requires investment, and you need to figure out some issues first. Everything in the book is covered in previous chapters, but it is not very in-depth and is meant to give you an idea. It also adds many practical cases, which is very practical. What I learned is that you need to position your own customer group well, based on yourself, understand the preferences and needs of people of the same class or attributes, and think about how to do the best, so as to create unique core competitiveness.

Want to work in the restaurant industry? Then come read this book. Not only that, people from other professions can also be inspired by it. This is a practical guide to starting a catering business. The author provides comprehensive guidance on opening a catering store by sharing his own experience and cases. This book covers all aspects from the preparatory stage to operation and management, including location selection, decoration, dish development, personnel management, etc. For entrepreneurs interested in starting a career in the catering industry, this book will provide valuable experience and practical advice.

This is a highly recommended guide for opening a restaurant in the catering industry. I can feel the author's intention in editing this book from the lines in the book. This book explains in detail all aspects from the preparatory stage before opening a store to daily operations. It can be said that it provides a comprehensive guide for readers who want to engage in the catering industry. In addition, we all know that the popularity of a restaurant mainly depends on whether it has unique dishes, unique services and unique experiences to attract customers. This book proposes many innovative ideas and practical cases to help readers stand out in the highly competitive catering market.

It can be said that this book has changed the lack of systematic books in the catering market. In this book, Song Xuan introduces in detail a large number of "new ways" to open catering stores that have emerged in recent years, and focuses on specific problems and solutions during the store opening preparation period and store opening process. He breaks down the store opening strategies of well-known catering companies, and shares the secrets of success of insiders in the Chinese catering industry without reservation, simply and straightforwardly, so that outsiders can easily enter the industry and insiders can avoid detours.

This book is really useful! For people like me who have just graduated and are looking for a job, it provides a lot of practical advice and strategies on opening a catering store. The content in the book is easy to understand, and the rich cases and data gave me a deeper understanding of the catering industry. The author Song Xuan is very good. He explains the process of opening a catering store in great detail, just like an experienced tutor chatting with you. The book also quotes some famous sayings from industry leaders, such as "If you don't accumulate small steps, you will never reach a thousand miles", which made me understand more about the importance of doing every little thing well. I think this book is not only suitable for people who want to open a store, but also for friends who are interested in the catering industry.

As a person who has no ideas, I found this book interesting. There are many good viewpoints and quantitative arguments in the book. The examples cited are basically from nearby stores, and the content is relatively close to the current situation. Although a lot of knowledge can be found or read online, this book directly summarizes it into a system, and it is still very rewarding to read it together. The very detailed restaurant opening manual covers all aspects of restaurant operation. I personally think that the chapters on location selection, menu, and supply chain are of reference value, but the details still depend on actual life.

Provides catering entrepreneurs with an idea for becoming bigger and stronger

Tells about successful cases in the catering industry, come on

Good books need no introduction. I have read one or two of them. It is worth reading again and again for every caterer. [Send my heart to you]

This is a very professional and practical book on catering. The author explains the professional knowledge necessary to open a successful restaurant through multiple dimensions.