"From Self-Media Operation to Fan Economy" (a set of 4 volumes) starts from the positioning of self-media, the key points of self-media content production, the promotion of self-media, the brand operation and maintenance of self-media, the profit model of self-media, the business strategy of self-media, the future trends of self-media, etc., Combined with successful self-media cases such as "Luo Ji Thinking", "Catering Boss Internal Reference" and "Cloud Technology", and provides a detailed and in-depth introduction to the issues and solutions that need to be paid attention to in all aspects of operating self-media. Whether you are a self-media person who already has multiple self-media accounts, a novice who has just entered the industry, or a corporate self-media that has taken over an organization, reading "From Self-Media Operations to Fan Economy" (a set of 4 volumes) will help you grow faster, adapt to the "self-media arena" ecosystem faster, and become a master of self-media operations.
Reader comments
This book is very practical! It details all aspects of self-media operations and is very helpful for people who want to develop in this field. The author uses case analysis to make it easier for readers to understand and master the key points. Moreover, the content in the book is very new and closely follows the development trend of self-media. I think both novices and experienced self-media people can benefit from it.
This book is very practical! It details all aspects of self-media operations and is very helpful for people who want to develop in this field. The author uses case analysis to make it easier for readers to understand and master the key points. Moreover, the content in the book is very new and closely follows the development trend of self-media. I think both novices and experienced self-media people can benefit from it.