The main content of this book includes eight items including understanding of automobiles and automobile marketing markets, auto parts marketing, types, numbers and retrieval of auto parts, understanding of common automotive materials, procurement management of auto parts, auto parts logistics and distribution management, auto parts warehousing management, auto parts financial management and legal knowledge.
Reader comments
This book is very comprehensive and provides a detailed introduction to all aspects of auto parts marketing and management. I especially liked the parts about auto parts procurement and warehousing management in the book, which reminded me of my previous experience in related positions. Moreover, the cases in the book are very close to reality and are very helpful for my current work. I think this book is very suitable for practitioners in the automotive industry to read, and they will gain a lot.
This book is very comprehensive and provides a detailed introduction to all aspects of auto parts marketing and management. I especially liked the parts about auto parts procurement and warehousing management in the book, which reminded me of my previous experience in related positions. Moreover, the cases in the book are very close to reality and are very helpful for my current work. I think this book is very suitable for practitioners in the automotive industry to read, and they will gain a lot.