Are You Crazy? You Call This an Ordinary Car?

He transmigrates to a parallel world and takes over his family’s automaker.

It should have been a dream come true, a life where he was born at the finish line.

But Lin Tianye discovers to his horror that the well-known Chinese automakers of his former life were strangled in their cradles by overseas companies before they even got started.

His own company is on the verge of collapse, too.

Fortunately, Lin Tianye awakens the Domestic Goods Surge System, which lets him collect negative emotion points.

From then on, he strays further and further down a development path centered on people...