The Villainous Tycoon She Teased Turned Dark

[Rebirth + urban fantasy + identity reveal + transmigration + darkened male lead who's wicked and scheming] Luo Zichen grabbed the woman in his arms by the cheek, looking down at her like a demon from hell. He had meant to turn her life into a game, but when he saw her fall into danger time and again, he went mad protecting her. Her inexperienced body trembled. Who was he, really?

He was her A Chen, her former Emperor, and also her Demon Lord.

Rebirth, fantasy, transmigration, multiple lifetimes, a handsome villain and plenty of gorgeous men, with lots of romance. You'll find every element you could never have imagined. This blurb is terrible, so please read the novel, says this humble author.