Modern Supermarket Operation and Management Practice Series. A must-read book for supermarket managers. At present, in most cities in China, supermarkets occupy an important position in the retail industry, employing tens of millions of people. However, the relatively backward supermarket management education has left a huge vacancy for supermarket managers in China. This book will help you become a supermarket manager. It introduces supermarket image strategy, promotion strategy, price strategy and so on. It has practical guiding significance for the actual operation of supermarkets. It is a must-have book for supermarket managers.
Reader comments
This book is really useful! It provides many new ideas and strategies about supermarket marketing and has great guiding significance for practical operations. I particularly like the section on promotions and pricing strategies, which I find very inspiring. However, I kind of disliked some of the characters in the book, whose opinions were sometimes too absolute. Overall, this book is a must-read for supermarket managers. I think it gave me a deeper understanding of supermarket marketing.
This book is really useful! It provides many new ideas and strategies about supermarket marketing and has great guiding significance for practical operations. I particularly like the section on promotions and pricing strategies, which I find very inspiring. However, I kind of disliked some of the characters in the book, whose opinions were sometimes too absolute. Overall, this book is a must-read for supermarket managers. I think it gave me a deeper understanding of supermarket marketing.