This book mainly tells the growth process of Wang Jianlin, the head of Wanda Group, and the process of Wanda's growth from a small business living in Dalian to a large international enterprise. It focuses on analyzing Wanda's internationalization strategy and its strategy of becoming a global brand, especially the "order-based commercial real estate model" it created, which subsequent commercial real estate development companies are scrambling to study, learn and imitate. Now that Wanda has gone through 30 years, it is undoubtedly a force that cannot be ignored in the Chinese business community. This book explores the core password behind Wanda's rapid growth and the cultural driving force behind its strong expansion. It describes Wanda's development strategy, industrial structure, corporate culture, future direction and transformation from many aspects, with a novel perspective and profound insights.
Reader comments
This book is very good! It tells the story of Wang Jianlin's entrepreneurial journey and the rise of Wanda, and allowed me to see the wisdom and determination of a successful entrepreneur. The "order-based commercial real estate model" in the book is very interesting and enlightening. Moreover, the author's writing style is smooth and the story is strong, making it very enjoyable to read. I feel that Wang Jianlin is really powerful. His ability to follow the trend and his ambition are admirable. I learned a lot from this book.
This book is very good! It tells the story of Wang Jianlin's entrepreneurial journey and the rise of Wanda, and allowed me to see the wisdom and determination of a successful entrepreneur. The "order-based commercial real estate model" in the book is very interesting and enlightening. Moreover, the author's writing style is smooth and the story is strong, making it very enjoyable to read. I feel that Wang Jianlin is really powerful. His ability to follow the trend and his ambition are admirable. I learned a lot from this book.