Customized Exposure

Customized Exposure

by Li Jiaqi

Length:
214Kwords
Activity:
Updated 8y agoScraped 12d ago
10Comments
942Favorites
25Fans
7.1QD Score

About This Novel

When it comes to public relations companies, people always feel infinitely ambiguous. This is an industry that makes people think a lot. Hotel public relations, challenging high salaries, handsome men and beauties, crisis experts, getting clients, power strategies, unlimited creativity... Few people can explain clearly what a public relations company does. But the influence of public relations companies reaches every corner of everyone's life, and it will subvert your perception in a subtle way. The author of "Customized Exposure" has been in the public relations circle for more than ten years. In the book, he tells several wonderful Chinese-style public relations stories as both parties and bystanders. Here are the most realistic power struggles in China's public relations industry, the huge public relations wars launched by both parties behind celebrity divorces and the day-and-night fighting on the media battlefield, the brutal competition between public relations companies to obtain huge client budgets, and the bizarre human nature hidden behind the unprecedented public relations crisis; of course, there are also top-notch ideas that make people unable to help but marvel!

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Official(10)Scraped 21d ago

SU
Su Mei105mo ago

The introduction seems pretty good

4
FR
Fruit105mo ago

Okay, like it!

4
用户
用户120003553278104mo ago

Customized Exposure – Book Review

As a colleague, it was the first time I saw a work that truly showcased the public relations industry, and I sighed a lot. People have misunderstood this industry in the past, and some works that tried to explain it ended up pushing the industry simply to power and sex. Media relations is such an extreme. We are behind the scenes and can remain unknown, but we should not always be misunderstood. Good work, I hope it can be continued with more content.

32
天才
天才曹104mo ago

Customized Exposure – Book Review

This is a war about public relations, and it is also a war between human nature and means. Public relations has penetrated into all aspects of current social life. Understanding how public relations operates is a required course. Whether you are a company boss or an ordinary white-collar worker, it is worth a look.

2
SA
Sanmu✨105mo ago

Passing mission. ,. . .

21
A
A Identification Flag_105mo ago

Okay, come on......

2
LO
Love Zhang Xueying105mo ago

I don't know if it looks good or not.

1
GI
Girl104mo ago

The male coach is handsome

云初
云初微晗105mo ago

Very vividly written

The writing is so vivid It makes me want to slap Chen Wanzhuang and her assistant to death.

用户
用户120003498006105mo ago

Customized Exposure – Book Review

The people from the public relations company talked about celebrity public relations and corporate public relations, but the male protagonist turned out to be a nightclub public relations person. The contrast was a bit interesting.

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